This video was scheduled for release on a date of #stormarea51 festival. So I created a concept that had a narrative of three friends traveling to Area 51 and come across a fireball streaking across the sky as they move towards Area 51 they frantically stop their jeep after running over a body laying in the road… Hybrid had landed. On this video we used a colour grade palette of purple, green and yellow to match the theme through the whole campaign. The grading was to be gritty and when Hybrid took off his helmet we see the world in a much brighter avante garde aesthetic.
